2009 ADchievement Award winners named

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The winners of the 2009 NSF ADchievement Awards were selected by a vote of the attendees of the 2009 National Sports Forum in Greater Phoenix, AZ.

The NSF ADchievement Awards recognize the best sports-themed advertising in eight categories.  The categories and winners were:

  • Television – Maple Leaf Sports & Entertainment
  • Radio – Turner Sports
  • Print – Greenville Drive
  • In Stadium / In Arena – San Francisco 49ers
  • Out-of-Home – Maple Leaf Sports & Entertainment
  • Sales Collateral – Toronto Blue Jays / Cenergy
  • Alternative Media – Arizona State University
  • Internet / Web-based – Miami Dolphins

Additionally, for having the highest quality of advertising across all categories, Maple Leaf Sports & Entertainment was presented with the “2009 NSF ADchievement Overall Award of Excellence.”

For the 2009 NSF ADchievement Awards, more than 500 ads from the sports industry were submitted for consideration.  Submissions came from teams representing MLB, NFL, NBA, NHL, MLS, NCAA, and minor leagues, as well as NASCAR, television networks, retail stores, and private corporations.

Finalists in each category were determined in preliminary judging by an independent panel of advertising experts.  Winners of each category were determined by a vote of the attendees at the 2009 National Sports Forum.  More than 600 senior-level executives from throughout the sports industry were in attendance.  The independent panel of advertising experts also determined the “2009 NSF ADchievement Overall Award of Excellence” winner prior to the conference based a quantitative scale.

“The ADchievement Awards pit each organization’s advertising against the best and most effective from throughout the broad spectrum of the sports industry – giving the winners the opportunity to truly be recognized as the leader in our business” said Ron Seaver, founder and president of The National Sports Forum.  “Simply being named a finalist in the NSF ADchievement Awards is an important achievement, but being chosen as a category winner is a particularly noteworthy accomplishment because the winners are selected by the toughest critics, their industry peers.  We congratulate all the winners and finalists in this year’s competition for a truly outstanding job.”

The complete results are listed in the official press release.  Details about The NSF ADchievement Awards and the list of Finalists in all categories also available at: www.sports-forum.com/adchievement.

About The NSF ADchievement Awards
The NSF ADchievement Awards recognize the best sports-themed advertising in eight individual categories.  Additionally, the organization judged to have the highest quality of advertising across all categories will be presented with the Overall Award of Excellence.  The NSF ADchievement Awards are the only national, all-encompassing awards program honoring great sports advertising from throughout the sports industry.  Learn more about ADchievement Awards at www.sports-forum.com/adchievement.

About The National Sports Forum
The National Sports Forum is the largest annual cross-gathering of the top team sports marketing, sales, promotions, and event entertainment executives from throughout the broad spectrum of teams and leagues in North America.  The conference includes three days of keynote speakers, breakout sessions, panel discussions, and behind-the-scenes tours.  The 2010 National Sports Forum will be held February 1-3, 2009 at The Renaissance Harborplace Hotel Baltimore.  Learn more about The National Sports Forum at www.sports-forum.com.

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