Since signing with Orlando City SC, to debut in Major League Soccer (MLS) in 2015, Kaká has produced great results on and off the field. Recently called up by the Brazilian National Team for two friendlies, the midfielder was also ranked by Nielsen Sports as the most marketable sports personality in Brazil, garnering 90.87 points out of a maximum score of 100.

The Nielsen Sports survey looked to rank the image of Brazilian athletes among fans. The methodology called N-Score, has already been used with celebrities and athletes in the United States.

N-Score is an in-depth look at a sports figure’s overall endorsement potential, factoring in the attributes and demographic measures that align brands with endorsers. Each individual N-Score National survey is administered to 1,100 people within that panel via the internet. The sample is representative of the general population based on gender, income, age and education.

Kaká was joined in the top four by Brazilian soccer superstar Neymar Jr from FC Barcelona (90.33 points), Paris Saint Germain's defender David Luiz (89.94) and Olympic Champion Swimmer Cesar Cielo (87.84).