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Dan Migala

Founding Partner
PCG/The Migala Report



Dan Migala has worked for or advised virtually every level of sports franchises, including organizations in MLB, NHL, NFL, NBA, NCAA, MLS, the LPGA, Cricket Australia and more on issues related to non-traditional revenue generation, sponsorship, technology and sports marketing.
 
Throughout his career Migala has received praise from the sports marketing community for his portfolio of non-traditional sponsorships including suggesting the Chicago White Sox change their game times to 7:11 p.m. to appease 7-Eleven, and turning the right-field foul pole at PETCO Park into an 85-foot R11 driver as part of TaylorMade’s first-ever baseball sponsorship.
 
Migala is the Founder and Publisher of The Migala Report, a monthly newsletter directed at keeping sports marketers abreast of best practices and current trends in sports marketing. Migala also served for nearly a decade as a columnist for Sports Business Journal and has authored three books on sports marketing.
 
In 1998, he joined the Chicago Bears and led their efforts to develop the organization’s first website. The Bears were presented with a Webby for “Best New Sports & Entertainment Site” during Migala’s tenure.
 
In 2007, Migala co-founded Property Consulting Group, a sponsorship and consulting company whose portfolio of clients include Cricket Australia, MLS, MiLB, the Village of Rosemont and the San Diego Padres. In 2012, Migala was honored by Ballpark Digest with the “Promotion of the Year” award for creating the Miller High Life USS Yorktown Home Run Derby for Minor League Baseball.

A graduate of the University of Missouri, Migala has also served as a visiting professor at numerous sports business programs as well as the Director of the Masters in Sports Administration Program at Northwestern University, where he designed a "Non-Traditional Revenue Strategies" course. He holds a Masters of Sports Administration from Ohio University.