This research on college athletics premium seating buyers was presented in two parts in SEAT.
In Part 1, the research team provided a breakdown of industries currently purchasing premium seats.
Here in Part 2, they present a more detailed analysis of those industries currently purchasing premium seats. Research including Number of Employees, Sales Volume, and Location Type is provided.
The research team consisted of Brandon Steffek of Full House Entertainment Database Marketing and Dr. Heather Lawrence, Tim Folan, and David Preston of the Ohio University Center for Sports Administration.
Click the link to download the article and learn more -> view Part 2 of the project.