HMS Worldwide, a new partner of the Department of Sports Administration, afforded eleven of our students the opportunity to experience game day experiential marketing.
Nine undergraduate students and two graduate fellows helped HMS Worldwide and its client, nTelos, at the Marshall University football game this past Saturday. These students have committed to serving as Brand Ambassadors at four Marshall University home games.
What are their responsibilities?
Our eleven students are promoting and registering fans in the nTelos Presented by Samsung "Pass For Cash" season long promotion.
While in Huntington, the students connected with fellow Ohio alumni George Smalley '10, General Manager of IMG College for Marshall, and Mike Hamrick '81, Athletic Director of the Marshall University Thundering Herd.
We are excited that our students are engaged in this important emerging field.
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Why Choose Ohio University Sports Administration?
1. The Curriculum: The MBA/MSA combination
The two-year MBA/MSA program prepares students for leadership positions by combining the business teaching of the Ohio University MBA program with sport-specific knowledge during the MSA program. This degree combination recognizes the growing complexity of the sports, facility and entertainment industries, and reinforces Ohio University's commitment to preparing students for the leadership challenges of the future. SportBusiness International recently ranked the program the #1 American Postgraduate Sports Course.
The MBA phase of the program uses a problem-based learning style, immersing students in collaborative projects and working situations that are commonplace in the business world. Students learn basic business concepts in a real-life context, and develop skills in communication, collaboration and teamwork that are essential for success, while developing their ability to be creative, take initiative, and accept personal responsibility for their actions.
The MSA program combines classroom and practical experience to prepare individuals for leadership positions in the sport industry. An interdisciplinary approach gives students the freedom to choose courses of personal interest and build a foundation of knowledge in their desired career fields.
Click here to see more reasons to join our program!