NSF Exhibitor Making a Big Splash in the Big Easy

Three time NSF exhibitor, Live Sports Radio, will be making the rounds next week in New Orleans. The
Super Bowl has grown from a one day event, for the in-stadium audio solutions provider, to a week full
of activity.

As a follow up to their successful integration into Media Day last year, where fans could use the radio to
listen in on select player/coach podiums as well NFL Network coverage, the NFL has purchased enough
radios to distribute one to each attendee upon entrance to the event this year.

 

After Media Day the LSR team will head to the Convention Center where SiriusXM will be distributing
branded units that will feature the content from each of their three shows on Radio Row.

Come game day, the Mercedes Benz Super Dome will be painted with purple and silver radios. Suite
guests, and each member of the media, will receive a radio from the NFL. The general public will be able
to purchase game day radios at various retail locations. As in the past, fans will be able to personalize
their Super Bowl experience by choosing to listen to a live feed from DialGlobal Radio Network, CBS, or
Univision.

To cap off the week of festivities, the radios will be part of Beyonce's halftime show. The supporting cast
will have radios sewn into their costumes so they can hear the producer call the show.

When asked about the week ahead, Live Sports Radio's President, Jim Knapp, said, "Super Bowl week is
a great example of the various ways our product/service can be utilized in venue. We are fortunate for
the opportunity to be part of it and look forward to enhancing the fan experience."



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