Entering the 9th year, the 2012 NSF ADchievement Awards will be presented January 30 - February
1, 2012, at the 2012 National Sports Forum in Oklahoma City, OK. This is your chance to pit your organization's advertising against the best and most effective in the sports industry - giving you the potential to "take a bow" in front of the entire industry, and be recognized as the leader in our business!
The NSF ADchievement Awards highlight the year's best sports-themed advertising campaigns in North America. Campaigns can be submitted in any of the eight categories below. Finalists in each category will be determined by a preliminary judging panel consisting of independent advertising experts. Then the attendees of the 2012 National Sports Forum will vote to determine the individual winners of each category.
In addition to the eight categories, the prestigious NSF
ADchievement Overall Award of Excellence will be presented to
the sports property with the best cumulative advertising. The
panel of advertising experts will determine the winner prior to the
conference using the total score of each organization's top six
individual categories. A representative from the organization
that wins the Overall Award of Excellence will be brought out (all
expenses paid) to the 2012 National Sports Forum in Oklahoma City
to receive the award live, in front of the entire industry! The
more categories you enter, the better chance you'll have at
receiving the Overall Award of Excellence.
Columbus Crew received 3rd place in the Alternative Category for their "BLACKOUT the Galaxy" campaign.
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SUBMISSION CATEGORIES
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The
eight individual categories are:
1. Television
2. Social / Mobile Media (Facebook/Twitter Campaigns, Check-Ins, Apps, etc.)
3. Print (any ad appearing in a publication)
4. Out-of-Home (billboard, bus shelter, etc.)
5. In Stadium/In Arena (stadium signage, restroom ads, etc.)
6. Sales Collateral (ticket stubs, pocket schedules, etc.)
7. Alternative Media (cups, notebooks, cinema, misc., etc.)
8. Internet/Web-based (splash page, interactive online ad, etc.)
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PRICING
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The cost to
submit a campaign for the 2012 NSF ADchievement Awards is $139
per entry. To make the Overall Award of Excellence more
competitive, all participating teams, agencies, brands, and
properties can participate in the "ADchievement Six Pack Special" and submit six entries for a flat rate fee of
$600.
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DATE |
SUBMISSION FEE |
October 15 - November 30 |
$139 per entry |
SIX PACK SPECIAL |
$600 (6 entries) |
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For
complete submission instructions, or if you would like
additional
information on the 2012 NSF ADchievement Awards,
please visit:
www.sports-forum.com/adchievement
Submission
Deadline: November 30,
2011 |
The San Jose Earthquakes won the 2011 NSF ADchievement award for best television commercial.
Click
here to view the commercial.
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The 2011
Winners: Last year, we had more than five hundred entries
from all across the sports industry from teams, universities,
and agencies. But in the end, our independent judging panel
awarded the NSF ADchievement Overall Award of Excellence
for the best sports advertising to Greenville Drive. |
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Congratulations to the winners of the 2011 ADchievement Awards |
OVERALL
AWARD OF EXCELLENCE |
Greenville
Drive |
BEST
TELEVISION |
San Jose Earthquakes |
(Click thumbnail to view on YouTube) |
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BEST
RADIO |
Greenville Drive |
(Click thumbnail to view on
YouTube) |
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BEST
PRINT |
Brewers Community Foundation |
(Click thumbnail to view on
YouTube) |
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BEST
OUT-OF-HOME |
Greenville Drive |
(Click thumbnail to view on
YouTube) |
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BEST IN
STADIUM / IN ARENA |
Cleveland
Indians |
(Click thumbnail to view on
YouTube) |
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BEST
SALES COLLATERAL |
Orlando Magic |
(Click thumbnail to view on
YouTube) |
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BEST
ALTERNATIVE MEDIA |
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(Click thumbnail to view on
YouTube) |
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BEST
INTERNET / WEB BASED |
New Orleans Hornets |
(Click thumbnail to view on
YouTube) |
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