Avengers Fans Say "Viva Las Vegas!" L.A. Avengers use special incentive to drive season ticket renewals
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Contacts: Matt Wikstrom – Vice President of Sales; 
DiamondVision images, mascot routines, and handouts. The team used direct mail pieces, e-mails, online promotions, and phone calls to season ticket holders too. They even created their own mascots for this promotion—three Elvis impersonators holding signs that promoted the renewal program were used in all creative pieces (shown below).
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